Marketing Podcast – Russell Pearson

PODCAST EPISODES

Welcome to the Marketing Report

Below is your weekly dose of Business Strategy goodness. Enjoy!

Episode 83: The Marketing Report

Episode 83: A Business That Runs Without You with David Jenyns

The Marketing Report is a Podcast for Passionate yet Frustrated Business People who want a Competitive Edge.

You know it’s possible, but it’s a dream for so many business owners…To have the business that actually runs profitably without you.

This week I spoke with Author, Speaker, and the Founder of SYSTEMology, David Jenyns about how he systemized himself out of his business and how he’s teaching this effective model to other business owners across the world.

This episode:

  • How to have a business that runs without you
  • The Principles of effective systemisation
  • How to get your team engaged in the process

Discover more about David Jenyns and Systemology at: https://www.systemology.com/

For previous video versions of the podcast click here

Episode 82: The Marketing Report

Episode 82: Self-care in Business

The Marketing Report is a Podcast for Passionate yet Frustrated Business People who want a Competitive Edge.

This week was R U OK? Day in Australia, which is a great reminder to ask those around us how they are doing. It’s also a great opportunity for you to ask yourself the same question.

As business owners and leaders, we often focus on the well-being of others at our own expense. But we can’t take care of business if we burn out or break down.

This episode:

  • Some personal experiences from my own business
  • Simple ideas for human connection
  • How to build well-being into your business

For previous video versions of the podcast click here

Episode 81: The Marketing Report

Episode 81: How to License Your Business with Trav Bell

The Marketing Report is a Podcast for Passionate yet Frustrated Business People who want a Competitive Edge.

Have you ever wanted to franchise your business? You may have heard how complex it is. But there may be another way you can create maximum leverage without the challenges that come from franchising.

Today I spoke with Entrepreneur, Speaker, and Author Trav Bell, The Bucket List Guy, about his experience with franchising and ultimately how he has moved to a licensing model that has created far more opportunities for the business.

This episode:

  • The difference between franchising and licensing
  • Mistakes to avoid in each
  • Why and how you would create a licensing agreement

Discover more about Trav Bell at: https://www.thebucketlistguy.com/

For previous video versions of the podcast click here

Episode 80: The Marketing Report

Episode 80: How to Rising Above Overwhelm in Business

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge.

The last few years have been tough on most humans and from time to time the life of a business person can be overwhelming.

The question is, what do you do when you find yourself mentally stuck or exhausted? This week we explore steps to get momentum, build energy and discover confidence again

This episode:

  • What does overwhelm do to your business?
  • How to view overwhelming goals or tasks
  • Steps to create WINS and get moving again

For previous video versions of the podcast click here

Episode 79: The Marketing Report

Episode 79: How to Improve Your Lead Generation

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge.

Business owners often tell me that they are suffering from a rollercoaster ride of now enough leads, then too many leads, then not enough again. It can be jarring, frustrating, and a waste of daily energy.

This week, I look at how you define and refine your ideal prospects so that you’re not wasting time speaking with people you’d rather so no to, AND filling your lead bucket with enough leads to get the consistent sales you want.

This episode:

  • How to avoid the struggle with lead generation
  • How easily find prospects by refining your ideal target market
  • Knowing when to move into an intentional sales conversation

For previous video versions of the podcast click here

Episode 78: The Marketing Report

Episode 78: Selling Radical Value with Mark Boundy

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge.

What are your products and services really worth? It can be difficult to define the real value before you go to market. So what can you do instead to get maximum return for the value you deliver to the world?

Today I was joined by Business builder, Sales leader, author, coach, consultant, teacher…Chief Clarity Officer…Mark Boundy, to discuss the topic of value. What’s it all about and what can we do to use value as a massive differentiator in business?

This episode:

  • What is value and why do people buy it?
  • Steps that business owners can take to enhance their value
  • How to make value important in your business

Discover more about Mark Boundy at: https://boundyconsulting.com/

For previous video versions of the podcast click here

Episode 77: The Marketing Report

Episode 77: Energise Your Business with Your Manifesto

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge.

As a business owner, have you ever felt flat, stuck, or lacking inspiration? This week we’re going to re-energise you and your business with a simple process called the manifesto.

Yes, there are mission statements and vision statements, but the manifesto has a raw power and truth to it that cuts through the corporate rubbish and gets to the heart of WHY you’re in business.

This episode:

  • How the concept of WHY is failing people
  • What you can do to gain clarity and energy in your business
  • The 4 step manifesto process you can use today

For previous video versions of the podcast click here

Episode 76: The Marketing Report

Episode 76: How to be Confident in Sales

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge.

Whether you’re convincing your mother for another helping of mash potatoes at the dinner table or helping new customers to start their journey with you, we’re all in sales.

If you’re in business, understanding what Sales is, and how you can use it to help more people is a cornerstone of success. The biggest obstacle for most people in business is a lack of confidence in sales. Today we tell you how to overcome that hurdle.

This episode:

  • How Sales Confidence is created
  • The 3 Steps to more confident sales
  • What you can start doing right now

For previous video versions of the podcast click here

Episode 75: The Marketing Report

Episode 75: Business Planning and Public Relations

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge.

For most Australian businesses, it’s the New Financial Year and an opportunity to reflect on the last 12 months and plan your next steps for the year ahead.

Today I discuss a strategic approach to planning your business year and also some of the Public Relations campaigns I’ve been playing with myself that have achieved BIG impact for LITTLE effort.

This week:

  • How to get in the news in under an hour of activity
  • A strategic approach to your year ahead
  • Ways to improve your planning to get better outcomes.

For previous video versions of the podcast click here

Episode 74: The Marketing Report

Episode 74: Sales Frustration – How to Avoid Coffee Chats and Ghosting

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge.

In a recent social media poll, I asked the question “What frustrates you the most in Sales?”. The overwhelming consensus was that ghosting after a proposal is one of the most frustrating things when getting new clients.

In this episode, I show you how to overcome ghosting in sales, how to avoid endless coffee chats that go nowhere and I give you a fantastic little sales process that gets better results.

This week:

  • What happens if you don’t focus on sales?
  • How to stop people from ghosting you in the process
  • How to ensure that you are having sales conversations rather than coffee chats.

For previous video versions of the podcast click here

1 2 3 10

Follow Russell Online

Who has Russell worked with?

Here’s what they’re saying about Russell’s presentations

“Russell’s presentation skills are second to none and the quality of his content was first class.”

~ CPA Australia

“Russell Pearson is a true professional in the way he delivers his talks and workshops. I would recommend him to speak with any business audience in regarding to Brand Design or Marketing.”

~ Bendigo Bank

“Russell nailed it! He was extremely knowledgeable, informative, insightful and the results were outstanding!”

~ Santa Fe Wridgways

“I’ve been speaking for 20 years and the structure that he outlined, and the ways in which you can use it for all of your marketing efforts, was seriously one of the best things I’ve seen during that time.”

~ Professional Speakers Australia

Theme color