PODCAST EPISODES

Episode 30: The Marketing Report

Episode 30: Discussing Funny Business with Marty Wilson

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

Do you wish you were a little funnier in your conversations or in your marketing. Humour is one of the major keys to creating engagement in marketing, sales and presentations.

This week I speak with Marty Wilson, pharmacist turned stand-up comic turned bestselling author and speaker. We discuss how to make more money from being more funny and how a comics perspective on life can help you in your business.

In today’s episode:

• How does humour help us in sales?
• What can we learn from stand up comics about resilience?
• Steps to become more funny in your communication.

You can reach Marty Wilson at https://martinwilson.com/

For previous video versions of the podcast click here

Episode 29: The Marketing Report

Episode 29: A Conversation on Competitive Advantage with Dale Beaumont

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

Are you running a business in a competitive market or are you thinking about it? Competition usually means there is opportunity and money available, so how will you get your piece of the action?

This week I speak with Dale Beaumont, awarding winning entrepreneur, business growth expert and the author of 19 best selling books. We discuss all things business growth and competitive edge including how we become competitive in the first place.

In today’s episode:

• What ways can you find a competitive edge in business?
• Where should your focus be for customer communication.
• Considerations when developing new products and services.

You can reach Dale Beaumont at https://dalebeaumont.com/

For previous video versions of the podcast click here

Episode 28: The Marketing Report

Episode 28: Discussing Digital Events with Warwick Merry

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

Are you using events to engage your customers? They are very effective. Now, living in a new digital business environment, online events are becoming more effective and in some cases a preferred method of engagement.

In this fun episode I speak with Warwick Merry, Master MC and Digital Events expert to uncover what really is important in running one AND offline events and how you can make your events more engaging.

In today’s episode:

• What opportunities exist for business in digital events?
• The 5 keys to making your events more effective.
• Who is the Head of Barketing? And why is he so engaging?

You can reach Warwick Merry at https://warwickmerry.com/

For previous video versions of the podcast click here

Episode 27: The Marketing Report

Episode 27: Covering Content Creation with Jane Anderson

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

As a business person, you often hear about the need for content creation, but what is it really and why is it so important to your business? The answers may surprise you.

This week I speak with Jane Anderson, Strategic Communications Expert, her Linkedin Profile is in the Top 1% viewed globally, about the subject of content creation and how it applies for business owners, entrepreneurs and thought leaders.

In today’s episode:

• What is Content Creation?
• Why would I want to spend the time?
• What are the mistakes business leaders are making?

You can reach Jane Anderson at https://janeanderson.lpages.co/content-club/

For previous video versions of the podcast click here

Episode 26: The Marketing Report

Episode 26: The 3 Black Boxes of Marketing with Winston Marsh

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

More often than not, business owners are over complicating their marketing OR worse still, not considering marketing until last.

Today Russell Pearson speaks with Winston Marsh, Marketing Guru for over 35 years and we discuss the 3 black boxes of marketing that will create a lifetime of customers for you and your business.

In today’s episode:

• What are the 3 Black Boxes of Marketing?
• What really matters in your marketing?
• What are the simple, yet crucial, steps you need to implement

You can reach Winston Marsh at https://www.winstonmarsh.com.au/

For previous video versions of the podcast click here

Episode 25: The Marketing Report

Episode 25: Discussing Critical Conversations with Dr Louise Mahler:

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

Do you find yourself having more conversations that normal? How are you having critical conversations on digital platform?

On this episode Russell Pearson speaks with Dr Louise Mahler, expert in body language, vocal phycology and difficult situations, about the critical conversations you need to be having in your business.

In today’s episode:

• Why should we have critical conversations?
• Techniques and structure in your leadership communication.
• How and where you can practice.

You can reach Dr Louise Mahler at https://louisemahler.com.au/

For previous video versions of the podcast click here

Episode 24: The Marketing Report

Episode 24: Discussing Collaboration with Phil Preston:

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

What is business collaboration and how can it help your business?

Today Russell Pearson speaks with Phil Preston, Collaboration expert to identify what good collaboration looks like and how you can apply it your your business.

In today’s episode:

• What is Collaboration?
• Useful Case Studies of how it can work in the real world
• What are the Steps to Successful Collaboration

You can reach Phil Preston at https://philpreston.com.au/

For previous video versions of the podcast click here

Episode 23: The Marketing Report

Episode 23: How to Manage your Momentum:

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

We’re all discovering the new normal…let’s be honest, it’s not normal but we’re all finding our new way forward.

In this episode, Russell Pearson looks at where we are at in the momentum cycle.

For previous video versions of the podcast click here

Episode 22: The Marketing Report

Episode 22: What to do in Isolation:

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

Many of us in are isolation due to our good friend COVID-19, but how can we take advantage of the situation we find ourselves in.

In this episode, Russell Pearson discusses the practice of creating and breaking habits.

For previous video versions of the podcast click here

Episode 21: The Marketing Report

Episode 21: Top 5 Things to do Weekly in Times of Crisis

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

COVID-19 is affecting business through out the world, but how can you move forward in this crisis rather than being paralysed by it..

In this episode, Russell Pearson discusses the Top 5 things you should be doing weekly during times of crisis.

For previous video versions of the podcast click here