Episode 33: The Marketing Report

Episode 33: We Talk Managing Customer Relationships with Eric Dickmann

The Podcast for Passionate and Frustrated Business Owners who want a Competitive Edge

The relationships you have, your leads, prospects and ultimately customers, are more important than they’ve ever been. But how can we manage this effectively, especially when there are so many different roles and responsibilities in our team throughout the customer journey?

This week’s guest, Eric Dickmann, is an executive leader with over 30 years of experience in marketing, product development, and digital transformation. Eric is the host of the Virtual CMO podcast and has industry experience right across corporate in his years with Oracle right through to the small businesses that he supports today. Basically, he knows a lot about customer relationship management.

In today’s episode:

  • What is customer relationship management?
  • Who’s responsibility is it in a company?
  • What are some ways that we can engage or leads, prospects and customers more effectively

You can discover more about Eric Dickmann at:

For previous video versions of the podcast click here